SAINT TROPEZ

Saint-Tropez: Beyond the Postcards

Saintrop is how those who belong say Saint-Tropez — a name passed quietly among those who understand the rhythm of the Côte d’Azur. Beyond the iconic beaches and buzzing summer scenes, the real Saint-Tropez is a private code. A village of ritual where appearance matters, but the truth lives behind closed gates in Ramatuelle, in the shadow of Pampelonne Beach, or tucked away on the terraces of luxury villas and hotels like Château de la Messardière and Byblos.

The Place des Lices whispers stories of refined afternoons, while Club 55 remains the epicentre of timeless elegance. This is not a place for everyone — and that’s the point. The jet-set inner circle moves discreetly, arriving by sea or supercar along the Côte d’Azur, dining without fanfare in Saint-Tropez or Cannes, and dancing late into the night at L’Opéra. Monaco is never far, its glamour complementing this Mediterranean playground.

Saintrop.com is an editorial collage, not a guidebook. It offers a glimpse of what truly matters here: the people, places, and moments that define the summer ritual. No itineraries. No noise. Just fragments of a lifestyle lived between Cannes, Saint-Tropez, and Monaco — seen through the lens of insiders.

The full experience unfolds inside the iPhone app — a private tool built for the jet set. Signature luxury hotels, discreet villas, curated addresses, and premium car rentals that match the lifestyle. A permanent gallery honours Brigitte Bardot — the icon who made Saint-Tropez timeless — curated with rare images and reverence, connecting past and present.

If you know, you know. If not, you won’t find it through search. This is the inner Saint-Tropez: the one that doesn’t speak loudly but is heard everywhere. The one that still belongs to Bardot yet is redefined each season by those who inherit her myth. Download the app. Enter quietly.

Download the app. Enter quietly.